Ford has maintained a high-profile presence in the global automotive business since the early years of the 20th century, with an Australian subsidiary established in 1925. Initially assembling Model Ts, then Model As, and later a range of British models, Ford Australia produced cars and engines in earnest at two main plants in Victoria from the early 1960s, until local production ceased in 2016. Operating as a pure importer, the ‘Blue Oval’ now focuses mainly on its top-selling Ranger ute, Everest large SUV and Mustang muscle car. Fun fact: Ford Australia has sponsored the Geelong 'Cats' Australian Football League team since 1925, which is claimed to be the longest running sporting sponsorship in the world.
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2026 Ford Ranger will break new ground and move beyond established rivals the Toyota HiLux, BYD Shark 6, Nissan Navara and Mitsubishi Triton

Ford Territory lives on! And so does the Escape and Puma. Bring them back to Australia along with the Explorer to help Ranger and Everest in the fight against the 2025 Toyota LandCruiser, Nissan Patrol, Kia Sorento and Toyota RAV4 | Opinion

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The new Toyota HiLux we should get! Here are four reasons why the Toyota Tacoma-based Toyota HiLux won't be bothering the Ford Ranger, BYD Shark 6 and other utes in Australia ... and one reason why it still might!
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