Australia's best-selling car for 2024 revealed! Did the Toyota RAV4 beat the Ford Ranger, or did the Toyota HiLux make a comeback?

Australia’s top-selling car and the top-selling brands for 2024 have been revealed and it’s been yet another record year of sales.

Last year, Australians bought 1,237,287 new vehicles, which represented a modest 1.7 per cent upswing compared with 2023 sales. It was enough to make it the biggest year of sales in Australian history.

Utes and SUVs continued to dominate with just one passenger car - the Toyota Corolla - managing to remain in the top 10 best-selling models list.

Almost 700,000 SUVs were sold in the calendar year compared with 270,000 light-commercial vehicles and just over 203,000 passenger cars (hatchbacks, sedans, wagons, sports cars and people movers).

The top-selling model for 2024 was the Ford Ranger, repeating its 2023 win, despite a slight dip in sales to 62,593 (-1.2%).

The Toyota RAV4 had its best sales year and came pretty close to toppling the Ranger, but had to settle for a still-impressive second place with 58,718 units, closely followed by its HiLux stablemate on 53,499.

Toyota RAV4

The Isuzu D-Max was the only other ute in the top 10, landing in fourth place with 30,194, and rounding out the top-five models was the Mitsubishi Outlander.

Making up the rest of the top-10 models were Ford’s Everest, the Corolla, Mazda CX-5, MG ZS and the Kia Sportage. Check the tables below for all the figures.

Toyota maintained its dominance in the industry, leading the charge with 241,296 sales, which is 12.1 per cent ahead of last year’s total.

Toyota Hilux

As expected, Ford leapfrogged Mazda to nab second place with a healthy 100,170 units, helped mostly by those solid Ranger and Everest numbers.

Mazda dipped a little in 2024 (95,987) but remained well ahead of fourth-placed Kia on 81,787, while Mitsubishi (74,547) capped off the top-five brands.

Hyundai (71,664) only just missed out on a top-five position, trailing Mitsubishi by 2883 units.

Isuzu D-Max

MG also took a sales tumble but still stayed firm with 50,592 (-13.3%) for seventh place, while Isuzu continued to punch above its weight in eighth spot, recording 48,172 sales with just two models on sale.

Nissan managed to make some gains in 2024, landing in ninth place with 45,284, and China’s GWM is now firmly a top-10 player having grabbed tenth spot with 42,782.

The Chinese giant kept Subaru and Tesla out of the top list, with Subaru collecting 40,604 sales and Tesla sliding by 17 per cent to 38,347.

Mitsubishi Outlander

The Model Y also just missed out on a top-10 spot for model sales, with 21,253 finding homes, a drop of 26 per cent.

Despite the bumper sales year, the automotive industry’s peak body is forecasting a gloomy outlook and taking a swipe at the Federal Government’s New Vehicle Emissions Standards that kicked in on January 1.

“While overall consumer preferences remain clear with SUVs and Light Commercial vehicles continuing to dominate the market and especially the top ten sales, many vehicles in these segments are either difficult or expensive to decarbonise. This will prove to be a significant challenge in meeting the extremely ambitious targets of the New Vehicle Efficiency Standard (NVES) which began on 1 January 2025,” Federal Chamber of Automotive Industries Chief Executive Tony Weber said in a media release.

“The industry is responding to NVES by increasing the range of zero and low emission vehicles on offer. However, a continuation of current customer buying preferences will inevitably lead to the accrual of substantial penalties under the Government’s new scheme, which will create price inflation within the new vehicle market.”

Top 10 selling car brands 2024

Top 10 selling car models 2024