Kia Cerato VS Subaru Impreza
Kia Cerato
Likes
- Peppy turbocharged engine
- Modern simple multimedia system
- Massive boot
Dislikes
- Harsh ride quality
- Unrefined, noisy cabin
- Ageing interior design
Subaru Impreza
Likes
- Even base car well equipped
- Solid and comfortable
- Standard safety equipment
Dislikes
- No hybrid option
- Engine noisy when pushed
- Loves a drink
Summary
Kia Cerato
Three years after the fourth-generation Cerato small car rolled into Australian dealerships, Kia launched a mid-life facelift for the sedan and hatch range in mid-2021.
It ushered in styling tweaks including new headlights and Kia’s new logo, as well as more safety tech and a multimedia upgrade.
At the top of the range sits the warmed-up Cerato GT. It’s not quite Hyundai i30 N-level performance, more i30 N-Line. In other words, more than enough performance to keep most people satisfied and enough poke to get away quickly at the lights.
But is the updated version of Kia’s Cerato trying to be something it’s not, or is it a performance bargain?
Read on to find out.
| Safety rating | |
|---|---|
| Engine Type | 1.6L turbo |
| Fuel Type | Regular Unleaded Petrol |
| Fuel Efficiency | 6.9L/100km |
| Seating | 5 seats |
Subaru Impreza
For over thirty years, the Subaru Impreza has been an icon on Australian roads.
If you’re a member of the ‘PlayStation generation’ like me, there’s a very good chance you slapped P plates on one as your first car.
For Subaru the Impreza is more than that. Along with its WRX performance variant, it's the car which put Subaru on the map, raising it from a relatively unknown Japanese automaker to a global household name.
Read more about
Things change, though, and despite 30-plus years of history as a beloved nameplate, the Impreza has gone from a best-seller to tumbling down the sales charts as buyers shuffle into small SUVs rather than hatchbacks or small sedans.
The question we’re looking to answer today is what this new-generation Impreza has to offer in 2024, and whether it is still worth a look.
Read on to see what we found.
| Safety rating | |
|---|---|
| Engine Type | 2.0L |
| Fuel Type | — |
| Fuel Efficiency | 7.5L/100km |
| Seating | 5 seats |
Verdict
Kia Cerato7/10
Kia has value and packaging on its side with the sleek and spunky Cerato GT sedan. There’s no shortage of standard gear, it comes with the latest multimedia and safety gear and the cabin and cargo area are spacious and practical.
The powertrain is a winner too. Which is why it’s such a shame that it’s let down so badly by the ride quality.
If you’re going to be driving on various road surfaces, or regularly driving long distance, check out the far more compliant Hyundai i30 N-Line instead.
But if you’ll only ever drive in urban areas – or enjoy the occasional back-road blast – and you can handle the firm ride, there’s still plenty to like about the Cerato GT.
Â
Subaru Impreza7.1/10
The 2024 Impreza delivers on all the key things which have made the nameplate so well regarded for the last 30-odd years.
The issue is, buyer expectations have moved on. Hatchbacks need to do more than ever to compete with small SUVs, and with today’s fuel prices it’s far more valuable to offer hybrid rather than all-wheel drive.
This is why, despite the sixth-generation Impreza being a tidy high-tech offering with an admirable commitment to safety, I think it will ultimately continue to shrink its market share. This Impreza really is one for the fans.
Design
Kia Cerato
When the fourth-gen Cerato sedan was revealed in US-market Kia Forte guise at the 2018 Detroit motor show, the design was praised for taking inspiration from the sleek Stinger performance sedan.
The facelift has arrived at just the right time to keep the Cerato fresh against the dominant Toyota Corolla, Mazda3 and new Volkswagen Golf.
The sharpened front-end styling features an eye-catching daytime running light signature and the headlights now connect with the redesigned, slimline Kia ‘tiger-nose’ grille in gloss black.
It’s a subtle, yet successful design refresh.
Inside, the Cerato is starting to look its age against rivals like the Golf and Mazda3. Those GT themed additions definitely lift the ambience of the cabin, but the dash layout feels a bit generic and the overall interior design is nothing flash. Especially when you consider the interior of some of Kia’s latest models, like the impressive Sportage medium SUV.
Subaru Impreza
Over the years the Impreza has changed in its design and intention so much.
Once known primarily for its sporty sedan variants, today’s Impreza is a far more contemporary hatchback, forgoing the once wagon-like shape for something with the traditional bubble silhouette to align with its rivals.
For better or worse, it also syncs up with the rest of Subaru’s range, with the brand’s current design language on full show, but it also barely evolves from the previous-generation version from the outside.
It trades the chunky square light fittings from the previous car for something a bit more refined this time around, with a similar look and feel to the WRX and Outback.
Inside also gets a similar fit-out to other Subarus in the range, complete with a raised centre console, shapely dash, and the same huge screen from the Crosstrek and Outback which dominates the space and helps simplify things compared to the busy interior and multiple screens of the previous car.
It’s a cosy space with chunky comfortable seats and the signature bumper car steering wheel is a stand-out bit of Subaru design.
Even the base car with its plastic trimmed wheel and basic cloth trims in the door is basic in an almost refreshing way, but unlike some rivals manages to be comfortable, too, thanks to soft trims for your elbows in the doors.
Practicality
Kia Cerato
As mentioned, the red stitching throughout, chunky steering wheel and sports seats are welcome additions to the GT cabin.
There are soft-touch materials on the top of the dash but hard plastics on the dash fascia.Â
There’s no fully digital instrument cluster, but it has a 4.2-inch LCD display in the cluster showing fuel economy and the like. No complaints with the analogue dials and there’s a digital speedo if required.
The update ushered in Kia’s latest multimedia system to the Cerato and it’s a winner thanks to cool graphics, logical menus and its ease of use.
There’s quite a sizable central storage bin and glovebox, while the console houses a key slot, two sizeable cupholders and a second spot for devices adjacent to the charging pad.
The front sports seats look sexy, have excellent side and body bolstering and they’re firm, but comfortable.
A 600mL bottle will just fit into the doors, bit it’s tight.
Sitting behind my six-foot (182cm) frame in the rear, legroom is adequate but toe room is tight. My head was about an inch away from the headliner due to the sloping roofline. The rear seats are also firm.
The Cerato has lower rear air vents, one USB-C port, a map pocket on the passenger side, a central rear armrest with two cupholders, and bottles slot into the doors easier than they do up front.
Kia offers a temporary spare wheel housed under the boot floor. The boot is long, offering an impressive 502 litres (VDA) of cargo space, which is more than other small sedans like the Subaru Impreza (460L VDA) and the Hyundai i30 (474L VDA).
Lower the rear 60/40 seats via the levers in the boot and that space increases further, but they don’t fold completely flat.
Subaru Impreza
Living up to the adventure-ready Subaru promise, the Impreza's interior is quite functional.
Even though many controls have moved to the big central screen, there are individual buttons for temperature adjustment and a permanent touch function for fan speed on the lower third of the screen.
It would be nice to see a full set of physical buttons for climate functions, but this seems like a decent compromise.
Elsewhere there are large bottle holders in each door with a small accompanying pocket, two more rigid bottle holders in the centre console, a small tray behind them, and a huge armrest console box.
Under the multimedia screen there is a bay with a wireless phone charger, but like the Crosstrek, it is finished in a hard plastic material, which means your phone will easy slide around and out of the charging area in the corners, which seems like an oversight.
Adjustability is great, even in the base car, with flexible seats and a wide range of movement for the wheel, letting you easily find a suitable seating position. Width in the cabin is okay, but headroom is excellent.
The back seat offers a solid amount of room for myself behind my own seating position, at 182cm tall, but the middle position is no good for an adult thanks to the presence of a large raise in the floor to allow for the all-wheel drive system underneath.
Amenities for rear passengers are only okay in the base car, with a large bottle holder in the door and a further two in a drop-down centre armrest. There are no adjustable rear air vents or USB power outlets in the L, but outlets are added in the R and S.
Boot space is on the small side, with only 291 litres (VDA) on offer. The high floor means a limited amount of space with the luggage cover in place, although I was surprised to find we could fit the full three-piece CarsGuide luggage set once it was removed, so long as you’re okay not being able to see out the rear window.
Under the floor, the Impreza sports a space-saver spare wheel - a must-have for long-distance regional travellers.
Price and features
Kia Cerato
The GT is priced at $35,290 before on-road costs regardless of whether you opt for the four-door sedan (as tested here) or the five-door hatchback, though be aware that Kia Australia regularly runs drive-away pricing campaigns.
There’s not a lot of competition in the warmed-up small car market these days. A number of carmakers have slimmed down their small-car line-ups in the face of falling sales.
Kia’s closest rival is also its mechanical sibling, the Hyundai i30 N-Line sedan and hatch. The Hyundai is cheaper by more than $2500, but the more generously equipped i30 N-Line Premium sedan is a little over $2000 more expensive than the Cerato GT.
The Mazda3 GT sedan and hatch could also be considered a rival and pricing is about on par with the Kia.
Other lower grades in the Cerato range run from $25,490 to $30,640 (MSRP).
The GT benefits from the more premium powertrain offering in the Cerato line-up – the 1.6-litre turbocharged four-cylinder engine shared with the i30 N-Line and the recently discontinued Veloster Turbo.
The GT bodykit adds sporty styling flourishes like a black front and rear diffuser, boot spoiler, dual exhaust, black external mirror caps, red highlights and 18-inch GT alloy wheels.Â
This theme carries through to the cabin too with features like alloy sports pedals, flat-bottom perforated leather sports steering wheel and leather-appointed seats with red stitching and embossed GT logo.
As the range flagship, the GT also has the most standard equipment. It comes with a sunroof, eight-way power driver’s seat, wireless device charging, an eight-speaker JBL premium sound system, heated and ventilated front seats and dual-zone climate control air conditioning.
The only option fitted to the test car was Snow White Pearl premium paint for $520.
Subaru Impreza
Now in sixth-generation form, the 2024 Impreza range has been trimmed down to just one hatchback bodystyle and three trim levels - the base L, mid-spec R, and top-spec S.
True to Subaru form these variants are all priced quite close together, and the base L comes with pretty much all the kit you’ll need, with the R and S grades adding mainly luxuries to the equipment list.
Now starting from $31,490, before on-road costs, the Impreza is not as affordable as the previous-generation version, and while it manages to pack a relatively high level of standard equipment, some of its key rivals are a bit cheaper in a segment where every dollar matters.
For example, you can get into a hybrid version of Toyota’s Corolla (Ascent Sport Hybrid - $32,110) for similar money to the entry level 2.0L, the Kia Cerato can be had for under $30,000 (Cerato S Auto - $27,060) while the outgoing Hyundai i30 is significantly cheaper in its most basic trim level (i30 Auto - $26,000).
What might make you think twice is the Subaru’s standard all-wheel drive, where all of its rivals are front-wheel drive, but in an environment where fuel costs are high, I can understand why people would prefer to see a hybrid version instead.
Unlike the Impreza’s Crosstrek small SUV relation, there’s no ‘e-Boxer’ hybrid variant.
Still, standard equipment is high even on the base 2.0L. Included are 17-inch alloy wheels, LED headlights, a massive 11.6-inch multimedia touchscreen with wireless Apple CarPlay and Android Auto and you even get a matching wireless phone charger.
Elsewhere the base car gets cloth seats with manual adjustment, a plastic steering wheel, analogue instrument cluster with a small digital display, and importantly, the majority of Subaru’s very good active safety equipment is standard.
So, what do you get for stepping up the range? At $34,990, the 2.0R adds premium cloth seat trim, additional charging ports in the rear, eight-way power adjust for the driver, heated front seats, a leather steering wheel and shifter, steering responsive LED headlights, and LED fog lights.
At the top of the range, the $37,990 2.0S adds a 10-speaker audio system, built-in sat-nav, an electric sunroof, and synthetic leather seat trim.
The cabin tech, safety, and standard all-wheel drive are the real draws, but you have to want them. The Impreza isn’t the stellar value buy it once was.
Under the bonnet
Kia Cerato
While all other Cerato grades use a 112kW/192Nm 2.0-litre naturally aspirated petrol engine, the GT benefits from a spicier powertrain.
Under the bonnet is the Hyundai Group 1.6-litre T-GDI four-cylinder turbocharged petrol engine delivering 150kW of power at 6000rpm and 265Nm of torque at 1500-4500rpm. This is the same tune as the Hyundai i30 N-Line.
This is paired with a seven-speed dual-clutch automatic transmission that drives the front wheels. Lower grades use a six-speed torque converter auto. Kia dropped the manual from the S and Sport grades as part of the update.
The GT differs from the rest of the Cerato range as it has multi-link rear suspension, instead of a torsion beam setup. Both the suspension and steering have been tuned for dynamic driving. More on that later.
Subaru Impreza
The Impreza is equipped with just one engine and transmission for its sixth-generation, a 2.0-litre (FB20) four-cylinder horizontally-opposed ‘boxer’ engine mated to a continuously variable automatic transmission, driving all four wheels via the brand’s signature ‘symmetrical’ permanent all-wheel drive system.
The FB series is a development of the successful EJ series engines which lasted from 1989-2021. This more recent engine has new material science, heads, and seals which have helped the brand push service intervals out to 12 months rather than six, and should address issues which the older engines developed over time.
Power is on-par, but not a stand-out in the segment, with peak outputs of 115kW/196Nm.
Efficiency
Kia Cerato
According to Kia, the Cerato GT sedan uses 6.9 litres of fuel per 100km on the combined cycle. The GT hatch uses 0.1L less.
After a week of mixed driving in the Cerato GT, we recorded a combined fuel consumption figure of 9.0L/100km – a fair bit more than Kia’s claim.
The GT emits 157g/km of CO2 (official combined).
Subaru Impreza
One issue with having a non-turbo, non-hybrid 2.0-litre engine with all-wheel drive is relatively high fuel consumption. The Impreza has an official combined cycle fuel consumption figure of 7.5L/100km which is less than impressive in today’s market of hybrids and downsized turbocharged engines.
In my week of mostly stop-start city driving, the test example drank 11.1L/100km, which is disappointing.
Mercifully, it is capable of running on 91RON unleaded. For those who care, the CO2 output is officially 170g/km which is well above the 140g/km it would need to be at to avoid the wrath of incoming vehicle emissions regulations.
Driving
Kia Cerato
The 1.6-litre turbo engine is a ripper and it’s been put to good use in Hyundai’s i30 N-Line and Veloster Turbo.
It’s just as willing and responsive under the bonnet of the Cerato GT, but they each perform quite differently.
Accelerating from a standing start, there’s mild turbo lag in the Cerato, and some torque steer when accelerating hard.
Once up and running it’s quick, and the seven-speed dual clutch snaps through the gears smoothly while still allowing it to rev freely.
It’s the type of powertrain that is utterly unbothered by things like steep ascents. The Cerato GT just keeps pushing on, without losing momentum.
The downside of that is that the engine is super noisy when pushed and the Kia just doesn’t have sufficient noise suppression materials to counter that. Because of this, it lacks the refinement of its i30 N-Line cousin and the Mazda3.
Steering is weighted on the heavier side but it’s direct and the car goes where you point it.
Like many Kia models, the Cerato GT benefits from an Australian-specific steering and suspension tune. Kia doesn’t have a full performance hot hatch to line up with the i30 N, but the engineers seem to have tuned the suspension to be just as capable as the full-fat i30 N.
That certainly aids dynamic driving in the Cerato GT. It hugs corners and grips the road, avoiding any skipping and with only a hint of body roll.
However, we think Kia’s engineers have made the damper settings too firm, because the Cerato GT’s ride is harsh in virtually all driving environments.
Read more on the Cerato
A new, freshly laid road surface in an urban area without any speed bumps was the only time the ride was comfortable during our week with the car.
It crashes over potholes and it’s loud and jarring when you unexpectedly encounter a sharp rut. There’s a bit of vibration through the steering wheel too.
This is disappointing, especially when you consider that the i30 N-Line has a much more supple ride and is the sort of warmed-up hatch or sedan you could easily live with day to day.
We briefly drove the i30 N hot hatch just before we got into the Cerato GT and even that has a more tolerable ride quality than the Kia.
Subaru Impreza
Have you driven a Subaru in the last 10 years? The drive experience here is pretty much uniform with the rest of the automaker’s range.
This means a lot of very appealing traits. For example, the new Impreza has a comfortable, compliant ride, really nicely weighted steering, and solid handling even on slippery surfaces courtesy of the all-wheel drive system.
The FB series engine also has a good bit of pull fairly early in the RPM range which makes it deceptively spritely, although power really hollows out the more you push it.
This makes it nice to drive around town, but less impressive when it comes to overtaking on the freeway.
This is reinforced by the continuously variable automatic which lends the engine a thrashy, rubbery character when pushed, but is nice and predictable at lower speeds.
The rev-happy engine is also quite noisy when a lot is asked of it, and like a lot of Japanese cars, but Subarus in particular, tyre roar picks up in the cabin above 80km/h.
It’s a comfortable and family-friendly drive, and I particularly like the way the plethora of active safety systems sit by the wayside and don’t interfere with the overall experience.
It is just a bit of a shame it doesn’t move the drive experience forward by a huge amount. The current Impreza doesn’t feel meaningfully different from the fifth-generation version which debuted in 2016.
Safety
Kia Cerato
The Cerato GT achieved a five-star ANCAP crash safety rating in 2019 and it applies to all Cerato variants built after June 2021, except the S and Sport which have four stars because the autonomous emergency braking system offered as standard in those grades can’t detect vulnerable road users like pedestrians and cyclists.
Standard safety for the GT includes auto emergency braking (AEB) with pedestrian and cyclist detection, forward collision warning, rear occupant alert, driver attention assist, rear cross-traffic alert with collision avoidance, blind spot detection and collision avoidance assist, adaptive cruise control, lane keep assist with lane follow assist steering, safe exit warning, front and rear parking sensors and a reversing camera.
At one point, the AEB kicked in pulling out of a parallel street parking spot because it detected a vehicle that had already driven past the car and was several metres ahead.
Kia’s lane keep assist system is generally impressive and functions without issue, but it pulls on the wheel a little. It’s not jolty like systems offered by some other brands.
When lane keep and follow assist are active, it can be fiddly to switch them both off. If you hold the steering wheel-mounted button down, the follow assist stays on but the lane keeping deactivates, so you just have to keep holding the button down until the lane and steering wheel icons in the digital display eventually disappear.
Subaru Impreza
The majority of active safety equipment is standard across all three Impreza variants including auto emergency braking up to freeway speeds with reverse auto braking, lane support systems, blind-spot monitoring with rear cross-traffic alert, traffic sign recognition, lead vehicle start alert, driver attention alert, and adaptive cruise control.
Stepping up to the 2.0R or 2.0S nets you the front parking camera for a 360-degree parking suite, and high-beam assist for the LED headlights.
Expect the usual traction, brake, and stability controls, alongside the more modern torque vectoring system and an impressive suite of nine airbags. The new Impreza is yet to be rated by ANCAP.
Ownership
Kia Cerato
The Cerato, like all Kia models, is offered with a seven-year/unlimited kilometre warranty, and one-year free roadside assist which extends year by year if you service with Kia (up to eight years).
It also comes with a seven-year capped-price servicing plan that costs approximately $3234 over the seven-year period.
Servicing intervals for the Cerato GT are every year or 10,000km, whichever comes first. Â
Subaru Impreza
Subaru offers its fairly standard five-year and unlimited kilometre warranty on the Impreza, with 12 months of roadside assist included.
There is also a five-year fixed-price service program covering the first 75,000km, although it’s nowhere near as affordable as the Corolla or i30, coming in at an average annual cost of $464.64.
The Impreza needs to be serviced once every 12 months or 15,000km, whichever occurs first.