Mercedes-Benz CLA-Class VS BMW 3 Series
Mercedes-Benz CLA-Class
Likes
- Quick pace
- Engaging dynamics
- Premium interior
Dislikes
- Harsh ride
- Limited rear-seat room
- Divisive styling
BMW 3 Series
Likes
- Driving performance
- Well-specified base model
- Sexy styling
Dislikes
- Harder ride might bother some people
- Cosy back seat for child seats
- Lacklustre lane keeping tech
Summary
Mercedes-Benz CLA-Class
Mercedes has long been the leader in niche filling, and we’d argue that no other model encapsulates that more than the CLA four-door coupe.
Now in its second-generation form, the CLA is based on Mercedes’ MFA2 small car platform that also underpins the A-Class small car range, B-Class tallboy hatchback and GLA crossover, but is actually dimensionally longer than the one-size up C-Class.
However, while the C-Class might offer more conventional styling, Mercedes says the CLA is targeted towards a younger demographic that puts more weight on design and aesthetics.
The previous generation CLA was topped by a hardcore 45 version, which makes a return here, but new this time around is the less-potent, but still AMG-badged, 35 variant to plug the gap between mainstream grades and the range-topper.
After living with the car for a week, here are our thoughts on the new baby AMG CLA.
| Safety rating | |
|---|---|
| Engine Type | 2.0L turbo |
| Fuel Type | Premium Unleaded Petrol |
| Fuel Efficiency | 7.5L/100km |
| Seating | 5 seats |
BMW 3 Series
Back in the day, the 3 Series sedan was often the entry to the brand for first time BMW owners, and for good reason. They offered practical interior space without compromising on engine performance.
And they simply looked good, no boring nanny design elements. Then the 1 Series came along and price points bumped up, so how does the ‘entry’ BMW 320i M Sport live up to its long-standing reputation?
With an updated dashboard that brings the interior and tech up to market and a sharper exterior design, it more than holds its own at the table of luxury sedans, despite hard competition from the likes of the Audi A4, Mercedes-Benz C200 and Jaguar XE.
Read more about the BMW 3 Series
However, if the Merc is a placid and well-behaved mare… the BMW is the barely-broken-in bronco and it takes a certain kind of ‘rider’ to enjoy what the 320i has to offer.
I’ve been discovering just that this week with my family of three. What did we find out? Read below!
| Safety rating | |
|---|---|
| Engine Type | 2.0L turbo |
| Fuel Type | Premium Unleaded Petrol |
| Fuel Efficiency | 6.5L/100km |
| Seating | 5 seats |
Verdict
Mercedes-Benz CLA-Class7.8/10
Is the Mercedes-AMG CLA 35 the perfect choice in the sleek sedan’s line-up?
Well, if you are after outright performance, then the answer still clearly lies with the CLA 45. But for those that just want a little more pep compared to the standard CLA range, the 35 is undoubtedly the one to get.
It’s not without its flaws, though, commanding a $15,000 price premium over the CLA 250 and a tougher-than-we’d-like ride, but if you value a more engaging drive and a brisk 0-100km/h time, the CLA 35 should definitely be on your shopping list.
BMW 3 Series8/10
I thoroughly enjoyed my time in the BMW 320i M Sport. It’s fun to drive and I felt connected to what the car was doing on the road. The harder ride may not appeal to some but I didn’t mind it. The cosy back seat and boot mean it will probably suit a smaller family best and one which doesn’t have to worry about carrying a lot of gear around regularly, but it suited my needs just fine.
I reckon this is a car for those drivers who don’t want to compromise on performance but still have a kid or two. If you’re after the cushioned comfort of a Merc, this won’t appeal but I didn't want to give this one back and happily give it a firm 8/10.
My son liked the sports car looks and enjoyed the amenities in his row. He gives it a 10/10.
Design
Mercedes-Benz CLA-Class8/10
From the front, the CLA 35 exterior oozes style and luxury.
Up front, the sleek and slender headlights emphasise the width of the fascia, while the large Mercedes logo sits proudly front and centre of the CLA’s nose.
There are subtle hints to the CLA 35’s sportiness too, with a slightly bulging bonnet and chiselled lower chin.
The grille is also unique on the 35, with a dual-horizontal slat design instead of the non-AMG CLA’s diamond pattern or the CLA 45’s Panamericana grille.
To my eye, the front of the CLA 35 is actually a bit too tame in styling for an AMG model. I prefer the in-your-face aggression of the CLA 45’s widened track and front grille, while the CLA 35 opts for more subtle styling cues. To each their own, though.
The silver paintwork of our test car probably doesn’t help, and if it was my choice I'd pick 'Sun Yellow' or 'Denim Blue' to stand out a bit more from the sea of black, grey and white German cars out there.
Move to the rear of the car though, and a large rear diffuser, big dual-exhaust outlets and a bootlid spoiler are much more befitting an AMG model.
Step inside the CLA and you will see it adopts the same dashboard design as all new-generation Mercedes vehicles built on the MFA2 platform, with the 'MBUX' dual-screen layout, large air-vents and central touchpad.
Our car was specced out with red-leather interior, which is a bit too loud for my tastes, but a two-tone black leather/titanium grey combo can also be had at no extra cost.
Sitting inside the CLA 35, you can tell it’s a modern car thanks to the clean layout of all the controls, while the screen-heavy dashboard definitely makes it feel tech-focused.
BMW 3 Series
Sharper than its predecessor, the new 320i has LED everything with the rear lights being longer and curving around to the sides of the car.
The classic 'kidney' grille is darkened and more pronounced, with the black panelling extending to the rear to create an unapologetically sporty presence. A presence that’s accentuated by the twin exhausts.
The batcave interior with its black headliner, black seats… black everything, looks smart and stylish.
You do have a fair bit of harder touchpoints throughout but the customisable ambient lighting helps to soften the overall effect.
With its 2068mm width, 4709mm length and 1435mm height, the sedan makes its presence known without feeling cumbersome to manoeuvre. Urban dwellers need not fear their local car park!
Practicality
Mercedes-Benz CLA-Class7/10
Measuring 4695mm long, 1834mm wide, 1399mm tall and with a 2729mm wheelbase, the CLA 35 is definitely a sizeable sedan in the metal.
This actually makes the CLA 35 slightly longer and wider than a non-AMG C-Class sedan that measures 4686 and 1810mm respectively, but don’t expect the same level of practical interior space.
With a heavily sloped roofline, rear-seat comfort takes a hit. My 183cm (6.0ft) frame could not sit upright behind my driving position without tilting my head, while legroom was also slightly lacking.
With such large C-pillars and a small rear window, the second-row can actually feel a little claustrophobic for full-sized adults, but will seat children quite comfortably.
Second-row amenities include air-vents, two USB-C ports, back-of-seat storage nets, bottle holders in the doors, and two cupholders in the fold-down arm rest.
Just like at a music concert though, the best seats in the CLA 35 are up front, with plenty of room for heads, shoulders and legs.
The cabin is also much more light-filled up front, making for a more pleasant experience.
The front seats are electronically adjustable, as is the steering column, but the headrests are fixed.
Storage options include sizeable door bins, a centre console cubby, glove box, two cupholders and a wireless smartphone charger.
Boot space is 460 litres, but can expand with the rear split-fold 40/20/40 rear seats stowed.
Though the boot looks small and shallow on the outside, the aperture is actually quite large, and can easily accommodate a large suitcase with plenty of room to spare.
BMW 3 Series
For such a sleek looking sedan, it’s generous up front with plenty of head and legroom.
You can adjust the seat to sit quite low and both front seats have extendable under-thigh supports, which should excite taller drivers.
My 189cm (6’2”) brother has the 328i and is very comfortable but taller front passengers will encroach on back seat passenger comfort.
The front seats are quite firm on the backside, they also lack adjustable lumbar support, so expect to stretch the kinks out on a longer trip.
The amenities and tech feel well thought out and easy enough to use. The 12.3-inch touchscreen multimedia system looks great and has the best-looking graphics I’ve sampled.
The BMW system is intuitive to use once you get used to it. If you’re not interested in using the touchscreen, you can also utilise the rotary-wheel for menu selections.
There’s also Bluetooth connectivity, wireless Apple CarPlay and Android Auto plus built-in satellite navigation.
The 12.3-inch digital instrument panel is customisable and the information displayed simply but you won’t really look at it because of the head-up display.
Front occupants enjoy a wireless charging pad for their smart phone, a USB-A and USB-C port plus a 12-volt socket. Rear passengers get a couple of USB-C ports, too.
The storage is good for this size sedan but overall passenger room takes priority, but the glove box and middle console will suffice for everyday use.
While it may not excite others, I love the big bottle holders in the doors. They’re large enough for my big 1.5L bottle and angled for easy access. These are found in the rear doors as well.
Back seat passengers enjoy climate control, directional air vents, two cupholders, netted map pockets and reading lights.
My six-year old was happy with the amenities and lower ground clearance because he felt comfortable and had his independence.
The boot offers a good capacity of 480L and the aperture isn’t too narrow, so you can comfortably access items if they roll to the back.
I had plenty of room for my little family’s needs but if you’re a larger family, you may need to get strategic with gear storage.
Being a base model, you do miss out on a powered tailgate, which is a shame but not too much of an issue given this is a sedan and the lid isn’t heavy.
There’s also no spare tyre or even a puncture repair kit but you have run-flats, so you should be able to limp to a service centre if need be.
Price and features
Mercedes-Benz CLA-Class7/10
Priced at $85,500 before on-road costs, the CLA 35 sits $15,300 upstream of the CLA 250 but is $25,700 cheaper than the $111,200 CLA 45.
Standard equipment includes leather interior, dual-zone climate control, electronically adjustable front seats with heating and memory function, keyless entry and push-button start, 64-colour ambient lighting, and a wireless smartphone charger.
AMG specific appointments include 19-inch wheels, a flat-bottomed steering wheel, sports exhaust, high-performance brakes with silver-painted calipers, blacked-out exterior highlights, sports suspension, a racy bodykit and speed-sensitive steering.
Instrumentation is displayed on a 10.25-inch screen, which can be customised and features AMG readouts.
The multimedia system, which includes satellite navigation, digital radio and Apple CarPlay/Android Auto connectivity, is also outputted to a 10.25-inch screen, with inputs including touch, voice commands, centre touch pad or steering wheel controls.
Our test car also came with a ‘Mojave Silver Metallic’ paint finish and 'Vision Package', adding $1190 and $990 to the bottom line each.
The Vision Package adds LED headlights with adaptive high beams, a panoramic glass sunroof and surround-view monitor.
Straddling the lines between a small- and mid-size sedan, the CLA 35 doesn’t really have any direct competitors, which is reflected in its pricing that slots it between the Audi S3 and S4 sedans.
Though the CLA 35 features a long list of equipment, it is still a sizeable chunk of coin, costing more than the C300 sedan and Volvo S60 T8 PHEV, the latter boasting higher engine outputs.
BMW 3 Series
There are seven variants for the BMW 3 Series sedan and our model is the base model for the petrol variants.
There is a plug-in hybrid version, the 330e, if you’re after a more fuel-efficient option but it will up the price by about $20K.
As it stands the 320i M Sport is $78,900, before on-road costs. Our model has been finished in 'M Brooklyn Grey', which adds $1539 to the price.
That puts it at a similar price point as its rivals. You get a well-specified package with the M Sport but it doesn’t have the same sense of cushioned comfort as the Merc does, but more on that later.
Still, the sporty and streamlined interior is headlined by BMW’s dual 12.3-inch screens that sit propped on the dash like a futuristic cockpit.
The mix of synthetic leather and cloth seats are electric and have adjustable side bolsters for when you want to go hard in a turn.
The interior also boasts a sunroof and wireless Apple CarPlay and wired Android Auto. There are some other highlights like the 18-inch alloy wheels, leather steering wheel and the crystal-clear head-up display, to name a few.
Under the bonnet
Mercedes-Benz CLA-Class8/10
Powered by a 2.0-litre, turbo-petrol four-cylinder engine, the CLA 35 punches out 225kW/400Nm.
Drive is sent through a seven-speed dual-clutch automatic transmissions to the road via Mercedes’ '4Matic' all-wheel-drive system, enabling a 0-100km/h sprint in the 1603kg sedan in just 4.7 seconds. Top speed is electronically limited to 250km/h.
Though I didn’t get a chance to test the latter, the former certainly feels accurate when taking off from a freeway on ramp, however, there is some hesitation from the turbo in getting on boost.
Peak power comes in at 5800rpm, while maximum torque is available from 3000-4000rpm.
BMW 3 Series
The 320i M Sport has the ‘baby’ engine in the 3 Series line-up but the 2.0-litre, four-cylinder turbo-petrol powertrain still delivers on power with a maximum output of 135kW/300Nm.
This is a rear-wheel drive and has an eight-speed auto-transmission which delivers very smooth gear changes.
Despite having the smaller engine, it can still go from 0-100km/h in just 7.4 seconds.
Efficiency
Mercedes-Benz CLA-Class8/10
Officially, the CLA 35 sips 7.5 litres per 100km on the combined cycle, but we managed a 9.9L/100km figure in our week with the car.
The majority of our driving was done in inner-city environments, with the two trips down the freeway to seek out twisty country rounds.
Minimum fuel grade in the CLA 35 is 98 RON.
BMW 3 Series
In a world with rising fuel prices, the efficiency of this decently powered sedan should excite you.
The official combined fuel cycle is 6.5L/100km. Real world testing saw my figure at 7.4L/100km after a mix of open-road and urban driving this week.
I thought that was great for how hard I drove it and for the power, you won’t be wincing when you put your foot down. I would expect it to be higher in an urban setting.
The 320i has a 59L fuel tank and based on the official combined cycle figure, you should get just over 900km of driving range, which is great, especially if you do 'roadies' like me!
Driving
Mercedes-Benz CLA-Class8/10
The CLA 35 might not offer the outright thrills or breadth of capability of the CLA 45, but don’t think the cut-price AMG offers up a cut-rate driving experience.
From the driver’s seat, one of the cool things about the CLA 35 is that it doesn’t actually look any different from its more expensive sibling.
The drive-mode selector that is now embedded on the steering wheel is fantastic, a feature first seen on the Mercedes-AMG GT 4-door, and makes changing the driving dynamics on the fly an absolute breeze.
In fact, we think all cars where you can select drive modes should have a selector on the steering wheel like this, which lets you quickly and easily dial it up or down while keeping your hands on the wheel.
'Comfort', 'Sport', 'Sport+' and 'Individual' modes are available, while the transmission can also be put into manual mode independently for those that prefer to use the flappy paddles.
Suspension settings can also be tweaked regardless of which drive mode you are in, and it’s this level of customisability that we appreciate.
You want loud exhaust pops and the engine in full attack with manual shifting and the softest suspension? Sure, that’s doable here in the CLA 35. And toning it down to its most comfortable settings is just a flick of the wrist away.
The steering feels a little numb on centre and at slower speeds, though feedback picks right up with speed and is communicative enough when the road starts to get twisty.
Fitted with wide and sticky Michelin rubber, as well as the aforementioned all-wheel drive system, the CLA 35 is certainly not lacking in grip.
The suspension does an okay job of absorbing bumps, but uneven surfaces, like Melbourne’s tram tracks, can send uncomfortable jolts into the cabin if travelling quickly.
In fact, we think the ride comfort of the CLA 35 is probably its weakest aspect, offering not enough variability in its Comfort and Sport settings, and instead settling somewhere in between, regardless of drive mode.
The CLA 35 is ultimately still a fun and engaging sports sedan, though there are some sacrifices made to get it there.
BMW 3 Series
There's a lot that I like about how this performs but a highlight is how eagerly the car responds when you accelerate.
However, it’s not unbridled power. There’s no bucking at the front or shuddering through the steering wheel. It’s controlled but still very fun.
The lower centre of gravity and coupe-like height of this does mean it handles corners well and the bolstered seats hold you firmly into place, meaning you can be free to drive this a little harder than you might normally. Which I did and can confirm it handles itself well.
This has the M Sport suspension, which means it’s stiff, but you feel very connected to the road.
You do get a lot of talk-back from bumps in the road but unless you hit a big pothole, you never feel rattled by them.
But it is a harder ride than other luxury models, which doesn’t bother me as I like the handling, but if you want limo-like comfort, look elsewhere.
The cabin is very nice to spend a lot of time in and relatively quiet, even at higher speeds.
The 11.4m turning circle and sleek dimensions makes it very handy to park, even in tight car parks. The nose is long but the front and rear parking sensors take out any ‘will I make it’ moments and the super clear reversing camera is great.
Safety
Mercedes-Benz CLA-Class7/10
The CLA 35 has not been tested by ANCAP or Euro NCAP, but the standard CLA range was awarded a five-star rating in September 2019.
Standard safety equipment in the CLA 35 includes autonomous emergency braking, automatic high beams, nine airbags, drive attention alert, blind-spot monitoring with exit warning, lane-keep assist, traffic sign recognition and tyre pressure monitoring.
The standard CLA also comes with these features, and was awarded 96 and 92 per cent respectively in ANCAP adult occupant and child occupant protection tests.
For the vulnerable road user and safety assist examinations, the standard CLA scored 91 and 76 per cent respectively.
ANCAP says the AEB system works from seven-200km/h.
Of note, adaptive cruise control is not standard in the CLA 35 like it is in the CLA 45. Instead, buyers will have to tick the 'Driving Assistance Package' box for the feature, which also comes bundled with cross-traffic alert and lane change assist.
BMW 3 Series
The safety list includes a suite of features and the following come as standard: adaptive cruise control, auto emergency braking (operational from 5.0-210km/h), blind-spot monitoring, speed sign recognition, forward collision warning, SOS emergency call button, daytime running lights and rear cross-traffic alert.
I like the intelligent seatbelt reminder and that the bonnet is considered 'active', meaning it will lift up and away from the engine if the sensors detect that a pedestrian has been hit.
However, I have to call out the lane departure and keeping aids. It’s a hit or miss system and I tested it extensively this week once I noticed it.
You can customise the sensitivity levels and even on the highest sensitivity, it works too sporadically for my liking. BMW should improve this system for future instalments.
The 3 Series has been awarded a maximum five-star ANCAP safety rating but it was done a while ago in 2019. It only has seven airbags and is missing the newer front centre airbag.
There are ISOFIX child seat mounts on the outboard seats and three top tether anchor points but the back seat is a bit too narrow to comfortably fit three child seats side by side.
You'll be able to fit a 0-4 rearward facing child seat but may struggle if you're a tall family.
Ownership
Mercedes-Benz CLA-Class9/10
As with all new Mercedes-Benz models, the CLA 35 comes with a five-year/unlimited kilometre warranty, which is one of the best assurance periods offered by a premium carmaker.
It also comes with five years of roadside assist.
Scheduled service intervals are every 25,000km or 12 months, whichever comes first.
A three-year service plan is available for $2150 for new CLA 35 buyers, saving $500 when priced individually.
Four- and five-year plans are also available, and are priced at $4200 and $4950 respectively.
BMW 3 Series
The 320i comes with a five-year/unlimited km warranty, which is standard for this class.
You can choose between a three- or five-year capped-priced servicing plan. The five-year plan costs just $2150, or $430 a year, which is competitive for this class.
Like other BMWs, servicing intervals are condition-based, with the car letting you know when it needs to be serviced.